CONFERENCE PROCEEDING
Climate impacts on health – communicating with care
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1
Centre for Management Communication, Indian Institute of Management Bangalore, Bangalore, India
2
Environment Social Governance, India
3
George Mason University, Virginia, United States
Publication date: 2023-10-24
Corresponding author
Deepti Ganapathy
Centre for Management Communication, Indian Institute of Management Bangalore, Bangalore, India
Eur J Midwifery 2023;7(Supplement 1):A203
KEYWORDS
ABSTRACT
Health Professionals have woken up to the impact that Climate Change can have on people’s health, amidst the unfolding Climate Crisis. From heatwaves and floods, from wildfires and spread of diseases, these extreme climate events put additional burden on our fragile healthcare systems. Strengthening health systems in the face of these impacts – from burning of fossil fuels to health policy – calls for strategic communication efforts. For the first time in history, the Conference of Parties (COP) 28 summit taking place in Dubai in December 2023, will have one day dedicated to Health.
In the socio-political context, an in-depth public understanding of the human health relevance of climate change is a key component to develop effective local and national policies. However, despite the importance of public understanding of the issue of climate change and its associated health effects, limited studies have been conducted in the past to determine public attitudes, beliefs, awareness, and knowledge levels.
Climate Change is a profound threat to the health and well-being of the public. A small but growing body of research suggests that presenting information about the health relevance of climate change significantly increases public engagement in the issue. Therefore, reporting on climate change as a health issue holds promise for heightening public engagement. To assess reporting on climate change as a health issue more broadly, we collected and analysed newspaper reporting from two of the world’s most populous countries – India and China. We looked at whether these reports use health professionals and research organisations as trusted sources of information. The results have implications for healthcare professionals to communicate with great clarity and care, about the most pressing issue of our century.