In order to meet the challenges of providing healthcare to an increasingly complex population, the UK NHS produced a ‘Multi-professional Framework for Advanced Clinical Practice’ (ACP) in 2017. This described how ‘New solutions are required to deliver healthcare to meet the changing needs of the population. This will need new ways of working, new roles and new behaviours’ – with the role of the ACP in Midwifery being seen to encapsulate these requirements from a maternity care perspective. In 2019, Liverpool John Moores University was approached by four Hospital Heads of Midwifery to develop an ACP Masters programme for midwives via a ‘Degree Apprenticeship’ route. The ethos of the degree apprenticeship is a programme that is driven by employers’ workforce needs, facilitating a strong collaboration between those employers and those delivering the programmes. A dynamic collaboration ensued, led by NHS Heads of Midwifery alongside academics. The final programme comprised of clinical modules, non-medical prescribing, third trimester ultrasound and a dissertation. It was underpinned by a ‘treat and street’ concept, whereby the ACPs upon qualification would be based in community hubs in an effort to reduce patient attendance to hospitals. Three years later the first cohort have just graduated as ACPs in midwifery with a multitude of skills to enable them to ‘treat and street ‘the women they are caring for. This presentation will discuss the development of an education programme which is employer led, along with the evolving role of the ACP in midwifery.